456em's Privacy Policy
Protecting your personal information is our priority. This policy describes how we collect, use, and store your information.
456em ("we", "us", or "the platform") is committed to providing a safe and responsible online gaming experience for Bangladeshi users. This Privacy Policy ("Policy") describes what information we collect when you use 456em's website, services, or associated platforms, how we use it, with whom we share it, and how we keep it secure.
By using this service you are agreeing to the terms described in this policy. If you do not agree with any part of this policy, please refrain from using our services and contact us at [email protected] with any questions.
What Information We Collect
456em collects different types of information for various purposes. A detailed breakdown of the information collected is provided below:
1.1 Information You Provide Directly
When you register with 456em, verify your account, or contact us, you provide the following information directly:
- Full name
- Email address
- Mobile number
- Date of birth (for age verification — only those aged 21 or above may use the service)
- Payment method details (bKash, Nagad, Rocket, or bank account information)
- Identity verification documents (national ID card or passport)
- Address (where required)
1.2 Automatically Collected Information
The following information may be collected automatically while you use 456em:
- IP address and device identifier
- Browser type and operating system
- Page visits and session information (log data)
- Information obtained from cookies and similar tracking technologies
- Date and time of access
1.3 Gaming Activity Information
To improve your gaming experience and ensure responsible play, we collect:
- Betting and transaction history
- Deposit and withdrawal records
- Bonus usage information
- Game preferences and activity patterns
Purpose of Using Your Information
456em uses your information for the following legitimate purposes:
- Account management: To handle registration, verification, and account security.
- Service delivery: To process deposits, withdrawals, bonus distribution, and gaming activity.
- Fraud prevention: To prevent unauthorized access and financial fraud.
- Responsible gaming: To identify unusual playing patterns and take steps to protect users.
- Customer support: To resolve your questions or complaints.
- Legal compliance: To comply with applicable laws and regulations.
- Service improvement: To enhance platform functionality and user experience.
- Communication: To keep you informed about important updates, policy changes, or account-related matters.
Sharing Your Information with Third Parties
456em does not sell your personal information. However, information may be shared with third parties in the following limited circumstances:
3.1 Service Providers
We require the assistance of certain partner organisations to provide services such as payment processing (bKash, Nagad, Rocket, and bank transfer facilitators), technology infrastructure, fraud detection, and customer support. These organisations may only use the information for the contracted purpose and may not use it for their own reasons.
3.2 Legal Obligations
We may be required to disclose your information in response to a court order, a lawful request from a government authority, or as required by applicable law. Such disclosures are made solely to fulfil legal requirements.
3.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred. In such circumstances we will notify you in advance.
Cookies and Tracking Technologies
456em uses cookies and similar technologies to improve your browsing experience. Cookies are small text files stored in your browser.
4.1 Use of Cookies
- Essential cookies: Required for login sessions and security.
- Functional cookies: To remember your preferences and settings.
- Analytics cookies: To analyse platform usage and support improvements.
4.2 Cookie Controls
You can reject or delete cookies through your browser settings. Please note that disabling cookies may cause some platform features to not work properly.
Data Security Measures
456em follows industry-standard technical and organisational measures to protect your personal information:
- SSL encryption: All data exchanged between your browser and our servers is protected by SSL/TLS encryption.
- Secure payments: Financial transaction data is protected with the highest-grade encryption technology.
- Access controls: Only authorised personnel are granted access to personal information on a need-to-know basis.
- Regular security audits: Security audits are conducted regularly to identify potential vulnerabilities.
- Data minimisation: We collect only the information that is necessary.
However, no method on the internet is 100% secure. We therefore cannot guarantee absolute security, but we are committed to ensuring the highest level of protection possible.
Data Retention Period
456em retains your personal information only for as long as it is necessary or legally required:
- Account information is retained for as long as the account remains active.
- Transaction records may be kept for a defined period after account closure to meet legal and regulatory requirements.
- Certain information may be retained for a longer period for fraud prevention and security purposes.
- Once no longer needed, information is securely deleted or anonymised.
Your Rights
As a 456em user, you have the following rights regarding your personal information:
7.1 Right of Access
You may request at any time to find out what information we hold about you and for what purpose it is being used.
7.2 Right to Rectification
If your information is incorrect or incomplete, you may request that we correct or update it.
7.3 Right to Erasure
In certain circumstances you may request that your information be deleted. Please note that some information may not be possible to delete due to legal obligations.
7.4 Right to Restrict Processing
In certain circumstances you may request that the processing of your information be restricted.
7.5 Right to Object
Regarding marketing communications, you may object at any time and request that such communications be stopped.
To exercise these rights, email [email protected] or contact us through our 24/7 live chat.
Protection of Children and Minors
456em's services are strictly for those aged 21 and above only. We do not knowingly collect any personal information from minors. Age is verified at the time of registration, and if anyone registers using false information, their account will be closed immediately and all information will be deleted.
International Transfer of Information
456em's servers and service providers may be located in various countries. If your information is transferred internationally, we will ensure that the transfer is carried out under appropriate protective measures and that the security of the information is not diminished in any way.
Changes to the Policy
456em may modify or update this privacy policy from time to time. For any significant changes, we will notify you by email or by posting a notice on the platform. Continued use of the platform after changes have been made will be taken as your agreement to the updated policy.
You can tell when it was last changed by checking the "Last Updated" date at the top of the policy.
Complaints and Contact
If you have any questions, concerns, or complaints about this privacy policy, please get in touch with us. Our privacy team will review your request and respond as promptly as possible.
- Email: [email protected]
- Live chat: Available 24/7, support is available in Bengali and English
456em believes that the protection of your personal information is a fundamental right. We are committed to always managing your information with transparency and accountability.